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Keyword Position and Rank Tracking Guides

Plain-English guides to checking, reading and tracking keyword positions. Test what you learn with the free checker, or see the Pro app for daily tracking.

Checking keyword positions

These guides explain how to check a keyword position on Google from a desktop, a phone, an API or another country. Each method trades speed, accuracy and scale differently, so start with the method that matches the device and market your customers use.

• How to Check Keyword Position on Google

  Four reliable ways to check where your page ranks on Google for a keyword: a manual search, a free checker, Search Console and rank tracking software.

• How to Check Keyword Position on Android and iPhone

  How to see your real Google ranking from an Android phone or iPhone, why the Google app shows personalized results, and which mobile methods are reliable.

• How to Check Keyword Positions with an API

  Two legitimate ways to get keyword positions in code: the Google Search Console API for your own sites and a SERP API for any domain, with PHP and curl examples.

• How to Check Google Rankings in Another Country

  Step-by-step ways to see your Google ranking in another country without being there, and the mistakes that give misleading results.

Rank tracking

These guides cover ongoing rank tracking: when a tracker beats one-off checks, what Search Console average position measures, how to read keyword momentum, and why Google rankings fluctuate. Together they explain how to turn daily ranking data into decisions about pages.

• Rank Checking vs Rank Tracking: Which Do You Need?

  The difference between a one-off rank check and ongoing rank tracking, when a free check is enough and when tracking history pays off.

• Search Console Average Position Explained

  What Google Search Console average position means, how it is calculated, why it differs from a live rank check, and when to trust each number.

• How to Track Keyword Momentum

  What keyword momentum is, how to measure whether a keyword is rising or falling over time, and how to act on rising and falling keywords.

• Why Google Rankings Fluctuate and When to Worry

  The common reasons keyword rankings move up and down every day, how to tell normal noise from a real drop, and what to do about it.

Location and rankings

These guides explain how location changes Google rankings. One covers country, city, device and personalization effects in general, and the other shows how to check local rankings by city, including how the map pack differs from organic results for local searches.

• Why Your Google Rankings Look Different

  Why the same keyword shows a different Google position by country, city, device and signed-in history, and how to get a neutral reading.

• How to Check Local Keyword Rankings by City

  How to check Google rankings for a specific city, how the local map pack differs from organic results, and the tools that give city-level readings.

Reading the results page

These guides explain what a position means on a real results page. One covers how featured snippets, AI Overviews and other features change visibility, and the other explains how click-through rate falls across positions 1 to 100 on Google today.

• How SERP Features Affect Your Ranking Position

  How featured snippets, AI Overviews, the local pack and People Also Ask change what a Google ranking position means, and how to read your position correctly.

• Google Ranking Positions 1 to 100 and Click-Through Rate

  What each range of Google positions means for clicks, why click-through rate falls steeply after the top results, and what to do at each position.

Other search engines

These guides cover rankings beyond Google web search. One explains how to check Bing and Yahoo positions with Bing Webmaster Tools, and the other shows how to find where a video ranks in YouTube search and what YouTube Studio reports.

• How to Check Keyword Rankings on Bing and Yahoo

  How to find your keyword positions on Bing and Yahoo with Bing Webmaster Tools, manual checks and rank trackers, and why the two engines usually agree.

• How to Check Your YouTube Keyword Ranking

  How to find where your video ranks in YouTube search, what YouTube Studio shows about search terms, and how YouTube videos appear in Google results.